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Julia Gulevich's Articles in Email Marketing

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  • Responsive Email Is A Key To Successful Email Marketing
    Creating and sending a promotional email letter that receives the maximum response rate is at the heart of any successful online business. But what is a “responsive email”? How do you compose it? There are a few principles a responsive email letter is based on. If you follow them, you’ll never be at disadvantage:

    The Subject line. The subject line is a presentation of your message. I would even say that it is the subject line determines whether the recipient will open your...
  • Simple But Incredibly Important Rules For Successful Email Marketing
    You owe an online business and you know that to make money you need a list of people, a list of passionate buyers who are hungry for your offer and will devour it when you send it out.

    How do you create such a list? And even more important how do you maintain your list of prospects? It’s not as easy as you probably thought at first. You must have a squeeze page where people opt in to your list. On that page you should tell your prospects that the information they provide w...
  • Anatomy Of Successful Bulk Email Marketing Campaign
    Bulk email marketing is a way to reach prospective customers and to stay in communication with existing clients. It has become a big business over the last years what is quite justified. Bulk email marketing provides companies and organizations with a great possibility to advertise and sell their products and services. Sending letters to prospects and customers via email is quicker and less expensive than traditional bulk postage mail. Plus, you can easily contact people in a...
  • Permission-Based Email Campaign As Important Component Of Email Marketing
    The objective of marketing is to spark interest, provoke curiosity for the products and services and generate sales of the goods. Email marketing is just what you think – sending messages to existing or potential customers via email. Email marketing is an extremely powerful and effective marketing technique; it is also one of the most cost effective ways to tell the world about the products and services you offer. It's much cheaper than a traditional advertising and may have ...
  • Keep Clean Mailing List & Increase Subscriber Response Rate
    Have you ever measured what response rate you get from your email campaigns? Didn’t you notice that a small mailing list can give you a high response and a huge list can get a very, very low response rate? That is because it’s not the number of emails on your list but the quality of the list that does really matter.

    Although sending out magazines and newsletters to millions of addresses through bulk email software is free, you cannot afford to risk your fair name by offend...
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