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Danny Wirken -'s Articles

  • To Blog Or Not To Blog: The Ups And Downs Of Blogging
    Whenever the subject of the phenomenon called blogging is raised, most people immediately think associated it with an online diary or weblog. The term weblog refers to key words. First is web from the World Wide Web and log, as in keeping a log. Even though it's not that difficult to pronounce it was eventually still shortened to just “blog”.

    From the time that the first 'blogs' made its appearance in 1994, the act of recording thoughts and experiences online spread like f...
  • Tips On How To Deal With Anonymous Comment Spam
    Have you ever experience being flooded with anonymous comments? If yes, then chances are you have been a victim of comment spam. As with everything on the Internet, spam had also evolved. They are no longer limited to email. Today they can infiltrate and cause havoc in your blogs and Web sites, on which you allow user to leave comments. Comment spam is becoming a serious problem nowadays, which needed to be resolved immediate.

    Just what are the reasons behind comment spam?...
  • What You Newbies Need To Know About Pay Per Click Ads
    Just about anyone who has been using the Internet in the last few years has no doubt come across the term "pay per click" once or twice. Pay per click is actually one of the less expensive, albeit efficient, forms of advertising online. There are several companies that offer pay per click advertising as part of their services. Some of the most recognizable names in the pay per click ads industry include Google, Yahoo and Overture.

    Pay per click is considered as the cheapes...
  • What A .htaccess File Is And How To Make One
    A .htaccess file is a simple ASCII file similar to that created through text editor such as Notepad or Simple Text. Most people are confused with the naming convention for the file. The term .htaccess is not a file .htaccess or somepage.htaccess because it is the file extension simply named as such. Its widely known use is related to implementing custom error page or password protected directories.

    Creating the File

    The creation of the file is done by opening up a text ...
  • Smart Tips On How To Set Up E-Commerce On Your Website
    The innovation of the Internet has made it possible for business opportunities, like e-commerce, available to just about anyone who wish to try it. In the old days, opening a business is such big commitment. This is mainly due to the high financial risk involved.

    But today, business opportunities are available to just about anyone who are willing to put in time and effort in order to learn about the world of e-commerce. What’s great about it is that you can start an e-comm...
  • Create A .htaccess File Without Referral Spam
    At present, there is a growing nuisance for users and administrators alike of sites that ruin web servers and more particularly, blogs. This nuisance is being referred to as comment, trackback and referrer spams. Various solutions have been proposed with some being applicable to even two of these forms of spam using a single solution.

    What is Referral Spam?

    A referrer request-header file allows the client to specify the address (URI) of the resource from which the reque...
  • HTML Character Entities, Problems For RSS Readers
    It appears that HTML entities can cause RSS/syndication readers to fail when trying to read WordPress comment RSS feeds. Fortunately, a plugin has been written to resolve the issue. Entity 2NCR has a confusing name, but has a purpose that is easy to understand which is to convert various HTML Character Entities to their numeric equivalents.

    HTML Explained

    The Hypertext Markup Language (HTML) is a simple markup language used to create hypertext documents that are platfor...
  • How To Use Your .htaccess File To Keep Spammers Out
    Spammers have a knack for developing “overrides” to even the most secured aspect of the system including those that are not readily recognized as potential targets. The .htaccess file can be used to keep e-mail harvesters away. This is considered very effective since all of these harvesters get to identify themselves in some way using the user agent files which gives .htaccess the capability to block them.

    Spams Countered by .htaccess

    Bad bots are the spiders that are c...
  • How To Block Hotlinkers
    Hotlinking or bandwidth theft is direct linking to a website’s file including images, video and others on the external website. It has become prevalent in the many forums and message boards on the web that allow users to insert images. The user resorts to hotlinking those when creating the tag as it is not possible to keep on the host site.

    The Harm Caused by Hotlinking

    When an tag is used to display a JPEG image found on someone else’s webpage so that it will appear on...
  • Make Money Online With Your Own Paid Membership Site
    Paid membership sites are one of the leading business models online today. This is mainly due to the fact that paid membership sites offers more advantages compare to other type of business. What are these advantages you ask? Well, there are three basic advantages and one is the steady stream of income.

    With paid membership site you can have the steady income of a CEO but without the tedious responsibilities that comes with it. You see, subscriptions to paid membership sit...
  • How To Prevent Comment Spam With Google’s No Follow Attribute
    Putting up and maintaining a weblog of your own could be done for free or built into your paid domain site. Either way, whatever you put up on your blog becomes accessible to practically anyone on the World Wide Web. Your blog has the potential to gain many regular followers and once-in-a-while visitors, given that you deliver content that is relevant and interesting, making it an excellent medium for advertisement or promoting products, services, or other websites relevant t...
  • Google Update: A Test For Keyword Dominance
    Google is one of the most popular search engines on the Internet today. According to statistics about 50 to 80 percent of searches made by users worldwide are being done on Google. That is probably one reason why most Internet marketing strategy, either search engine optimization or pay-per-click, consider every action done by Google as vital factor.

    How so? Well, Google works by "spidering" or "crawling" web sites. Once this is done, the web sites are then added to the Go...
  • E-books: Fountain Of Wealth And Information
    The Internet offers a wealth of information. However, for people who are looking for specific information it can be a double-edge sword. In today’s fast-paced society, not everyone has the time to go through countless pages just to look for a certain piece of information. Although there are a lot of search engines that could aid you in your search, browsing through the pages upon pages of results still eats too much time. Not to mention quite -- tedious. So what do you do? Yo...
  • Blog Users Debate: Full Or Partial Feeds?
    One topic of debate that has gained attention in the blogging community is the choice between using full or partial RSS feeds. For the uninitiated, RSS (RDF Site Summary or Really Simple Syndication) is a set of web feed configurations that are spelled out in XML code. It is utilized in web syndication, often used by online news groups, blogs, podcast services, and online education systems, among others.

    RSS provides the user the choice between full feed and partial feed. ...
  • Beware Of Malware-Infected Blogs
    Internet users and blog-browsing addicts beware! As weblogs come free and are quite easy to use, they continue to gain popularity. Hence, criminals operating on the Internet are becoming more aware and are taking advantage of the use of these online personal journals to ensnare unwitting victims. Not long ago, spyware and malware were spread mostly through email and file-sharing, and system infection was prevented by spam blockers and email scanners. Nowadays, clicking on a s...
  • Be A Smarter Online Advertiser With Google’s Secure Conversion Tracking
    Pay-per-click ads are the latest craze in cyber world today, particularly with website owners. This is mainly due to the fact that it’s cheaper than any form of advertising found online, since you will not be charge for your ad until a visitor clicks on it. Now, is it any wonder why Google is so keen on improving AdWords? Rumor has it that Google’s new secure conversion tracking mechanism will revolutionized the face of pay per click ads.

    Just what is conversion tracking y...
  • Blogs And Sales: A Natural Business Partnership?
    As you can surmise, one of the principal reasons why businesses find blogs effective as business tools is they help generate or increase sales. While there is no quantitative amount with regards to the exact monetary significance of blogging on sales, there are evidences of some sort of return on investment. Increase in sales can be and often is one of the indirect effects of successful blogging.

    Blogs – Good for Business

    Imagine sitting in front of your computer with m...
  • Corporate Blogging: Do’s And Don’ts
    The blogging phenomenon has started to make companies view the potential benefits of corporate blogging. They all agree that blogs achieve a mass media effect through the high level of networking in the blogosphere wherein news disseminates very rapidly. The blogosphere (online community of blogs and their writings) has heralded a new communication tool that can influence public opinion of a company. However, companies are slow to react to the growing credibility of corporate...
  • Blog Marketing Miracles: How To Bring Sales To Your Business Through A Weblog
    An increasing number of business entities are actively using blogs as part of their marketing strategy. Why? Blogging is providing them the ability to connect with their audience thus encouraging goodwill which in turn helps bring sales.

    Marketing through Blogging

    It is nothing you have not heard for quite some time now. Blogging has caused quite a stir. It has, in fact, continued to proliferate rapidly. In early days, a blog is just a personal online diary. It is a pla...
  • Using Bloggers For Pushing Products: A Good Idea?
    There is an interesting conversation in the blogosphere. The discussion centers on using bloggers to push products and getting compensated in return. Should bloggers accept monetary payment or any form of remuneration for writing about certain products, services or events on their blogs?

    Issues and Views

    Now that blogging is spreading like wildfire, drawing large crowds of audience, business advertisers, sponsors and the like are one in advocating it as an effective mea...
  • RSS: The Basics All Bloggers Should Know
    Blogs are making it possible for all of the world’s information to be accessible. But keeping up-to-date with the multitude of information you are interested in can be overwhelming. Wouldn’t it be nice to have the freshest news and content delivered directly to you without having to surf from one blog to another? RSS informs you when blogs have added new content. You can get the latest headlines and blog entries be they text, audio files, photographs or video in one screen as...
  • How Much Does Your Google Adsense Really Make
    Since its introduction in 2003, the Google Adsense program has greatly help bloggers defray hosting charges and other costs related to running blogs. Blogging can be very expensive especially when you have high levels of traffic and numerous pages. Many are turning to Google Adsense to generate some revenue from their blogs and what’s more, earn some extra on the side.

    What Google Adsense Is

    Adsense is an advertising program run by Internet giant Google. Google Adsense ...
  • Google’s Online Feed Reader Application
    Nothing is more frustrating than being inundated with information from the blogging community when you are clueless as how to manage all these content especially the ones you are interested in. In this regard, Google’s online feed reader application, Google Reader, can be of great help. Google Reader will keep track of all these fresh contents (feeds) making it easier to keep up with your ever-increasing list of contents from across the blogosphere.

    Feeds, Feed Readers – T...
  • Business And Podcasting: Finding The Benefits
    In recent years, podcasting has become quite a phenomenon. Who hasn’t heard of iPods or Apple iPods – small portable and trendy media players? Originally intended for users to listen to music even while on the go, podcasting is now used by companies as a marketing tool to communicate with their target audience and grow their businesses. Media, fashion, technology and the consumer markets have especially benefited from podcasting as present day consumers become more tech-savvy...
  • What You Need To Know About WordPress Podcasts
    WordPress is a blogging platform that has podcasting support. A podcast is a pre-recorded audio program, very much like a radio program that is listened to on the computer. Podcasting is distributing audio or video content via RSS 2.0 or atom as WordPress creates all the necessary links for the site.

    Using WordPress for Podcasting

    WordPress works for podcasting. It starts with the creation of a video or audio that is intended to be shared. The file is uploaded to a serv...
  • Web Search Rankings And Plagiarism
    Search Engines and Duplicate Content

    Plagiarism, which is nothing but copied content, produces duplicate content between two websites. It is well known that search engines are adverse to duplicate or identical content and that page rankings can suffer because of plagiarism. Google has guidelines against plagiarism and warns website owners against creating multiple pages, subdomains, or domains with substantially duplicate content, as stated in its Webmaster Guidelines. Hav...
  • The Google Goal Of Indexing 100 Billion Web Pages
    Google’s Goal of Quality Search

    In their paper 'The Anatomy of a Large-Scale Hypertextual Web Search Engine' it is very evident that Google’s goal has always been to be one of the best search engines there is in terms of the quality of the results it gives. Sergey Brin and Lawrence Page, however knew that in order to do this, Google needed to be able to store information efficiently and cost effectively and to have excellent crawling, indexing, and sorting methods or techn...
  • The Issue Of Trust With Search Engines And The World Wide Web
    Ten years ago, trust is a word that you won’t often hear mentioned when talking about the Internet. But as people’s lives became more intertwined with computers and as computers continued to push towards a networked model, trust becomes more and more of an issue.

    How did the issue of trust become such big thing to the Internet community? The answer probably lies in the story of one of the biggest Internet success story so far – the story of Google, and how it revolutionize...
  • Podcasting Search Engine – The Good And The Not So Good
    It is much easier for search engines to index text blogs than podcasts or videoblogs. At present, search engines are using link text and the text surrounding the links to podcasts and videoblogs as a means to index their contents. The situation is admittedly a far cry from the ideal but the great strides being seen in the development of technologies towards the indexing of these mediacasts are very encouraging.

    Podcasting in Relation to Search Engines

    Podcasting is the ...
  • Some Of The Best Ever Blog Specific Tools
    Blogging is one of the most popular activities people do on the Internet today. According to Technorati, there currently are seventy-five thousand (75,000) new blogs everyday and about 1.2 million new blog updates everyday. As the activity of blogging gets more popular, there will be more and more tools that will be created to specifically address the needs of the blogging population of the Internet users. This article will attempt to catalog some of the best ever blogging to...
  • Sphere – About The New Blog Search Engine
    Searchers would never say no to something that would make their work a lot easier. With the coming of Sphere – the latest blog search engine, it promises to help users discover high-quality, relevant and timely blog posts with the use of its advanced search algorithm. It aims to deliver results far better than other existing blog search services.

    The People behind Sphere

    Sphere was founded by Tony Conrad, Martin Remy, Steve Nieker and Toni Schneider to assist readers in...
  • RSS Usability Problems And Solutions
    RSS is a family of web-feed formats that is used for web syndication. It can also be used by news websites, weblogs and podcasting, among others. The acronym can refer to various standards such as Really Simple Syndication (RSS 2.0), Rich Site Summary (RSS 0.91 and RSS 1.0) and the RDF Site Summary (RSS 0.9 and RSS 1.0)

    RSS Backgrounder

    Several similar formats already existed for syndication before RSS, but none was able to achieve widespread popularity or are still in ...
  • Ideas For Online Advertising And Blogs
    Nowadays, a lot of people are clicking into the Internet daily. A good number of this activity has a lot to do with online advertising and blogs. The actual effect of online advertising and blogging can be gauged by the continuously increasing number of participants whether as individuals or organizations.

    Traditional and Online Advertising

    As compared to a traditional advertising, online ads produce quick results at low cost. Business entrepreneurs going into online ad...
  • How To Make Your Blog Marketing Budget Work
    Maintaining a blog costs money. A blog owner has to contend with hosting service fees and other incremental expenses associated with publishing a blog. However, there are several techniques a blogger can employ to make his tight blog marketing budget work. Foremost of these ploys is implementing painstaking search engine optimization (SEO) strategies. SEO helps lessen the costs of marketing a blog.

    Search Engine Optimization – Some Key Points

    How do you get readers to v...
  • How Google Matches Up Adwords Advertisers With Websites Displaying Adsense
    Introduction to Adwords and Adsense

    Google Adwords and Adsense are two sides of the same coin. They work hand in hand to deliver targeted ads to prospective customers and create revenue for advertisers, website owners, and of course - Google.

    Adwords is a targeted ad system offered by Google to advertisers. Advertisers submit a list of keywords or phrases for their ads, which triggers them to be shown on a website or in Google’s search engine results pages (SERPs). Adve...
  • How Business Weblogs Really Affect The Marketplace
    Over the years, the Internet has become a hub for people to discover and invent new ways to share relevant information in just a blink of an eye. A compelling worldwide conversation has begun. This conversation has become the new market. The members of this market communicate in a more open, natural honest, direct and at times authoritative way. They are talking, explaining, complaining, and sharing information in an unmistakably human voice.

    As business continues to be in...
  • How Blogging Can Shift The Power Structure
    Companies, big and small, have joined the blogosphere. Microsoft is blogging, so are General Motors, Google, IBM and Sun Microsystems. Companies are using blogs to engage customers and employees as well. Written by employees and in some instances by CEOs, blogs adopt a conversational and engaging tone which make them easy reading. Blogging has even empowered employees in more ways than one. A glaring evidence is employee bloggers, in most cases, have shifted the power structu...
  • How And Where Search Engines See Duplicate Content
    Introduction

    Search engines have become the gateway to information in the Internet. Search engines are so important that websites find that they need to rank well in search engine results pages (SERPs) in order to get noticed. With the numerous websites vying to get into the coveted position of the top 30 results listed in SERPs more and more website owners are using search engine optimization (SEO) techniques to improve their rankings. People who use SEO know that there a...
  • Google Sandbox- The Basics
    Introduction

    Google’s Sandbox Effect has been a matter of controversy since an article appeared on Search Engine Round Table about how new sites ranked low in Google as early as April 2004. This was before the term “sandbox” was even used to refer to the phenomenon. The term sandbox effect came into being when a guest writer on the Search Engine Round Table wrote an article entitle The Sandbox Effect. In the article the sandbox effect meant that a new site can not get high...
  • Are Partial Feeds Worth It?
    True to its nature, the blogosphere never runs out of interesting debates. One such debate raging on is over partial feeds. There are differing views on whether feeds should contain excerpts of an article referred to as partial feeds only. Are partial feeds worth using?

    RSS Feeds – A Brief Background

    Gone are the days when your web ritual includes logging on the URLs of the sites you visit everyday to catch up on the latest news or happenings. Some of these sites are on...
  • 20 Million Bloggers And Counting – The Stats Of The Blogosphere
    It is confirmed. The Blogosphere continues to grow at a pace no one has anticipated. In fact, it would be very difficult to quote a number as the total tends to change by the second of every day.

    The Blogosphere Report

    According to the State of the Blogosphere report as of February 2006, Technorati is tracking 27.2 million weblogs and is expected to double about every 5.5 months. The Blogosphere as it is at present is estimated to be over 60 times bigger than it was thr...
  • 10 Suggestions For Blog Usability
    Ignoring key usability issues on blogs may make it difficult for readers to understand a site. Writer confidence can also be hard to attain as well. This would certainly not work well for the site since all sites strive to reach the widest audience possible. Here are some suggestions to ensure your blog usability:

    1.Provide the Personality

    Blogging has generally been associated with anonymous or geeky-nicknamed authors. This makes it almost impossible to establish trust...
  • 10 Of The Best RSS Tips
    RSS is not for everybody in the same way as all other mediums of technology are. However by far, RSS is considered the most reliable content delivery channel there is. It is also believed to be able to increase search engine rankings, enhance e-mail marketing and builds on that relationship, generates media coverage through content syndication, develop on-line conversations and a whole lot more of possibilities. As such, its users should be able to maximize its use for their ...
  • Just How Important Is Navigation?
    Importance of Navigation

    According to an article written by Jacob Nielsen, typical user behavior shows that users almost always ignore navigation areas of a web page and look straight at the content. He asserts that “navigation is overdone on many sites” and that most users are extremely goal driven and do not understand nor spend time learning navigation and global design elements of a website but will click the back button in a few seconds if the page does not seem to co...
  • SEO Directories – A Godsend?
    Directories have been around for some time now, even longer than search engines have. Directories, like search engines, are used by people to search for websites containing the information they seek. However, the way they do the search and present their results are very different. Search engines use web crawlers to find and index websites on their own and will produce search results from the database of these indexed sites. Although there is an Add URL page in some search eng...
  • Wordpress And Content Management System: How To Make It Work
    Since the release of WordPress, web users have customized this blogging software to suit their own needs. On of the most established needs in today’s computing world is the need for content management, particularly, a Content Management System (CMS). With its rich set of features and flexibility, WordPress can be customized into a major CMS.

    Content Management System

    Content management can be described as the process of creating, managing and publishing online content s...
  • Rawsugar’s Benefits For Bloggers
    Blogs are web logs that are updated regularly, usually on a daily basis. RawSugar is a guided, tag-based search engine that is said to offer a multitude of benefits to bloggers. The most notable of which is the impact it could have on regular search.

    What is RawSugar?

    RawSugar delivers guided search for tagged content. Guided search provides the users the most relevant topics for results at each level of the search. Through this, results can quickly be narrowed down, en...
  • XML: A Solution To Online Ads
    Throughout the history of advertising, it has always been the prerogative of the advertiser as to the form and features of their ads. The media, however, set limits as far as conventions are concerned.

    Publications have to be confined within the dimensions of their pages – or the thickness of the folds for some enterprising ad artworks – and keep to the colors they can print in their presses. Sometimes, too, ads suffer the printing flaws of overbleeding, smudges and ink se...
  • Beware Of Google’s Top Blue Ads
    Accidense

    Google, the company that launched the number one search engine and a whole host of new services like Gmail, Google Desktop, Google Earth, and the all new Google Checkout, attracts its users with its great yet free products. Google makes money, and lots of it at that, mostly through targeted advertising. Its advertising model, called Adsense, is proven to be beneficial to both advertisers and users alike and has generated much relevant traffic for Adsense advertis...
  • Bloggers’ Tips On Keeping Your Readers Happy
    Many bloggers find themselves wondering why their blogs do not generate enough traffic or why readers don’t seem to come back to visit. The answer is simple. The blog just isn’t interesting enough for most people to bother with. To make a blog interesting, you need to exert some effort to improve not only the look of the blog but the quality of writing as well. Readers after all have millions of blogs out there to choose to read from. So if you want to have readers and keep t...
  • Google Sandbox - The Basics
    Introduction

    Google’s Sandbox Effect has been a matter of controversy since an article appeared on Search Engine Round Table about how new sites ranked low in Google as early as April 2004. This was before the term “sandbox” was even used to refer to the phenomenon. The term sandbox effect came into being when a guest writer on the Search Engine Round Table wrote an article entitled The Sandbox Effect. In the article, the sandbox effect meant that a new site can not get hi...
  • The Importance Of Backing Up Your Blog
    Backups in every computing endeavor just make good sense. Without your good, reliable backups, you're likely to go through the hell of data loss and the frantic rush to recover everything at least once and probably more than that in your lifetime. Data loss can happen for many reasons: the degradation of a hard drive, an upgrade, a hostile hacker, even a catastrophic power surge. Whatever the reason, it happens even to the best systems.

    According to a recent poll sponsored...
  • How To Benchmark For SEO
    Benchmark reports in detail the current status of a particular website. It is the first step taken for an Internet market research as an integral component of most optimization service package. The analysis, as contained in the report, provides the current search engine position and rank for the keyword area of a website as well as information on the level and nature of competition in the keyword space. It also aims to examine the other factors bearing on the website’s positi...
  • The Best Places To Put SEO-Friendly Links
    There are four usual locations of links. Links can either be placed at top-left of the document, at the bottom of the document, at the same height corresponding with the document or embedded within a document. Each link arrangement has its own set of believers as with regards to its efficiency in relation to SEOs.

    Discussions on Individual Efficiency

    At a study conducted among twenty volunteer participants with age ranging from 18 to 49 and an average of 3 years college...
  • SEO Spam Companies – Worth Supporting?
    SEO Spam is anything that constitutes unethical practice within search engine optimization. This includes the manipulation of spiders and redirection of users to inappropriate contents. SEO companies work towards the attainment of high search engine ranking but are all their activities worth supporting?

    What goes on behind SEO Companies?

    Only a small percentage of businesses outsource SEO to specialized SEO companies. This fact can be attributed to either ignorance of t...
  • Know Your Goal In SEO
    A search engine optimization (SEO) service aims to make your website more search engine ready or friendly; optimize the web pages for targeted and highly relevant keywords; increase the over-all visibility of your website on the major search engines; generate more qualified website visitors and ensure that you get a return on your investments. To maximize the benefits of SEO, you must have determined what it is that you wish to accomplish in your website. Your SEO needs would...
  • Permalinks For Boosting SEO
    Blogs, shortened form of weblogs, are the current rage in online publishing. You might not have a blog, but surely you’ve read or heard about them. Blogs allow millions of people to share their ideas, interests and products. Blogs have become a powerful way of sharing information on any subject thus, creating a more connected and socially aware global community. Like a typical website, a blog needs visitors to ensure its success. Search engines are a main source of readers. T...
  • Combining Subscribe Button With A Help Button
    Most sites, especially blogs have feeds associated with them, but Internet users do not know what a feed is or how to use it. You’ve probably seen the little orange button with white writing (XML,RSS, Feeds, Syndicate This Site) on a web page or blog post. If you are a non-techie, you must have wondered what this little button is for. To ensure that Internet users know what a feed is, Dave Winer, RSS creator, advocates the use of one simple and universal button Subscribe, whi...
  • Why Dated Content And Dead Links Will Punish Your Site
    Along with the Internet boom came the massive proliferation of websites. Since many websites are made not just for private use but to make money as well, websites find themselves having to compete with other websites of the same category when it comes to reaching and keeping their target audience.

    SEO and Factors Affecting Page Rank

    In order to reach their target audience websites find that they have to rely on search engines to list their site among the top results of ...
  • Why Search Engines Are Adverse To Identical Content
    Reasons for Replicating Data

    According to a study done by Krishna Bharat and Andrei Brodner there are several reasons why data are replicated or why mirror sites are created – Load Balancing, High Availability, Multi-lingual replication, Franchises or Local versions, Database Sharing, Virtual Hosting, and Maintaining Pseudo Identities.

    In load balancing, replication of data is done to decrease the servers’ loads. Instead of just having one server to handle all the traff...
  • Reasons Why Fresh Content Is Imperative To Successful SEO
    Gone are the days when people memorized website URLs to get the information or service they want. With the exception of a few popular websites like http://eBay.com, http://NBA.com, and http://CNN.com people have come to rely more and more on search engines to get to websites containing the information or service they need. Because of this, search engine optimization has become an invaluable tool in website design for people and companies to be able to reach their target audie...
  • How To Podcast Using Wordpress
    Podcasting is the next step up from blogging. While blogging is done by armies of pajama-clad ordinary people, podcasting is done by many of these same people, though less often in pajamas, in front of a digital or audio recorder. Short pieces are recorded, then distributed via RSS 2.0 or Atom to their website, typically a blog site. Listeners and viewers can then download podcasts using podcast clients. A good podcast client (for example, Juice, CastPodder, or iTunes) will a...
  • How To Eliminate Wordpress Blog Comment Spam
    One of the most serious problems with any blogging system, including WordPress, is that the comments area is wide open to that scourge of the Internet, spammers. In this case, it's comment spam.

    Comment spam is created by people seeking to boost their Google rankings by having lots of links pointing to their own websites. This causes a wide variety of problems:

    • When Google detects content spam, they will often block the site it's coming from because it messes up their...
  • How To Make Money With Contextual Advertising
    Introduction to Contextual Advertising

    Recently, advertisers have come to realize the large potential of the Internet as a media when it comes to advertisements. Advertisers are especially interested in using contextual advertising since it delivers targeted ads to a more receptive target audience.

    Contextual advertising is a type of online advertising used mostly for content-based websites. With contextual advertising a program or system automatically scans a webpage’s...
  • Google’s Query Refinements
    Search engines aim to provide the most relevant results in response to queries but limitations can be seen on what is actually returned based on the queries used. Search queries can either be too specific or too general for search engines to recognize good results. Google has filed patent applications regarding alternative query terms or query refinements to offer a solution.

    The Google Solution

    Search queries that are not too effective in providing good results include...
  • Deep Inside Google Pagerank
    PageRank is Google’s way of determining a website’s worth based on the number of incoming links it has. Essentially, Google counts the number of links pointing to the site and interprets it as confidence votes. Simply put, the more votes for a site, the worthier the site is in the eyes of Google.

    Website Ranking

    During the years that the web was emerging, numerous sites that have industry-specific content were continuously being added to the web daily. Web surfers or se...
  • Load Balancing And Yahoo!
    A high-volume site like Yahoo! knows that the actual quality of service any web server provides to end users basically depends on network-transfer speed and server response time. Network-transfer speed refers to the Internet-link bandwidth while server-response time depends upon resources including fast CPU, lots of RAM and good I/O performance. Once these resources are exhausted and the web-server is encountering heavy traffic, a problem would surely arise.

    Load Balancing...
  • An SEO Tip – Pay Attention To Your Imbedded Links!
    Optimizing any web page involves both on-page and off-page optimization. Whereas on-page optimization emphasizes the use of carefully selected keywords to write a web page, off-page optimization is all about building links to the web page from other web pages as well as other websites. The leading search engines’ ranking algorithms have placed much importance on links that it is not possible to achieve a high-ranking based solely on competitive keywords.

    Links

    There are...
  • How To Know If It Is A Link Farm Spam Page
    A link farm is a network of sites that link to other sites for the sole purpose of increasing link popularity. This is when a website gets hundreds of links to unrelated sites in exchange for reciprocal links. This is termed as spamming and any website who relates to link farms is penalized by removal from a search engine’s index.

    Backgrounder on Link Farms

    Link farms were originally developed by search engine optimizers to take advantage of the Inktomi search engine’s ...
  • Google's Tag To Remove Content Spamming
    Content spamming, in its simplest form, is the taking of content from other sites that rank well on the search engines, and then either using it as-it-is or using a utility software like Articlebot to scramble the content to the point that it can't be detected with plagiarism software. In either case, your good, search-engine-friendly content is stolen and used, often as part of a doorway page, to draw the attention of the search engines away from you.

    Everyone has seen ex...
  • Where To Get Content For Your Blog
    Blogs and websites that have rich content are always going to do better than those that don’t. I am sure you wondered where these blogs get their ideas, views and opinions. It is easy to write about something you are passionate about- but to do that most days of the week is extremely hard, since you would probably run out of things to talk about or you simply don’t have the time. So how do they do it? Where do they get their ideas? Do they get help from tools and other source...
  • Outsourcing The Building Of Websites To Low Wage Countries
    Understanding Outsourcing

    Outsourcing is the delegation of tasks or jobs from internal production to an external entity. At present standards, it has become more related to hiring the services of staff overseas where salaries are markedly low as compared to the local existing standards. It is primarily done by companies to save money, improve quality or free company resources for more important activities.

    Low-cost countries such as China, India and Venezuela continue t...
  • Search Engine Optimization And Web Design
    In the early days of the world wide web, having a good web presence meant that you must have a good web site full of rich content, and a good internet address that goes with it. It’s a generally accepted practice to publicize your Internet address to the world – well, at least to as much of it that you could cover. You Internet address, technically referred to as the URL of your website, became your key in making your site successful. The more Internet users that know of your...
  • Outsourcing Search Engine Optimization (SEO) Work To Low Wage Countries
    Search Engine Optimization

    Search engine optimization or SEO is the process whereby websites undergo redevelopment to attain the proper and best communication of keywords to search engines. There are essentially two factors that would determine a website’s rank in search engines – unique content with pertinent keywords in the body and link popularity. Other important considerations are the architecture of the site, visibility of content, underlying codes and how natural th...
  • Commission Junction Affiliate Review
    Company Overview:

    Is the Internet a good venue for getting online leads and sales? Oftentimes, online merchants are disappointed or disheartened and end up reverting to traditional media for their advertising needs. Creating a website is not enough. Submitting the URL (with appropriate Meta tags and keywords to make the site searchable) is not enough. Having a merchant account on your site is not enough. The best way to get the most traffic to go to your site is through th...
  • Make More Money With Adsense
    Internet advertising is a multi-million-dollar industry. It may still be considered in its infancy but Internet advertising is fast rising in popularity because this new medium has brought advertising to a whole new level of involvement and interactivity.

    Because of the very nature of the Internet, any kind of advertising would also take advantage of the inherent features of the medium. For example, the Internet is the only medium where the possibility of tailor-fitting th...
  • Yahoo Search Marketing For Publishers
    Marketing is a source for big income in the Internet. Because of the powers that advertising possesses especially with a highly directed method that the Internet can offer, there is a bigger possibility that Internet ads will meet more success. For example, a person who is looking for a new computer and sees an ad for an online store offering a sale on computers will most likely click on the ad. Very few ads in other media can seek to approximate this demand-specific distribu...
  • Tagging For Traffic
    Are you familiar with the latest craze sweeping the web? More and more savvy web users are turning to a new way of searching to find quality information that does not rely on traditional search engine algorithm. Fed up with sifting through pages and pages of irrelevant search engine results to find what they want, web users have switched to tagging as a viable, time-saving alternative to researching for distinct information. This new tagging trend is luring legions of Interne...
  • Adsense That Works
    People unconsciously ignore ads, not because they aren’t interested in the products or services that are being offered, but a natural instinct to focus on the material they’re reading and block out “distractions”. Remember: they’re on the web to look for information. That can be a particular song they want to download, an article on their favorite celebrity, or a chicken recipe they can cook for dinner. They’re concentrating on that issue, and their minds are quickly filterin...
  • Yahoo Search Marketing For Advertisers
    For an advertiser, penetrating more media with their advertising message is the best way of disseminating that message to as many people as possible. Of course, the problem with traditional advertising media, like broadcast and print is that although you can identify the demographic that you want to target, you are still not so sure that it will be reaching that demographic at the right time.

    This is where the advantage of Internet advertising comes in. Since surfing onlin...
  • Website Design
    As more and more businesses depend partially or fully on their online presence to sell their products and services, website design is gaining more and more importance. A business’ website serves as its display window and, like a good or bad display window, can automatically draw customers to take a closer look or turn them off with one glance. Maximizing your website to look great, be user friendly, efficient and have a speedy loading time is therefore of utter importance.

    ...
  • The Advertisers' Bane: Click Fraud
    With the geometric growth in the popularity of the Internet all over the world, commerce has taken a new form. Ads posted on websites have always been meant to generate income for the site owner – whether they are ads for their own products or ads by sponsors who pay for the ad space. When that did not seem to take off as expected, search engines had the brilliant idea of making ads relevant to those who use their sites.

    That gave life to the phenomenon of the “pay-per-cli...
  • Gmail
    Advantages: huge storage capacity, very fast, in-mail chat, searchable
    Disadvantages: none

    When Gmail first came out, people were scrambling left and right to get invites to open their own accounts. The word was out – Google had come out with the best free web-based mail. There were all sorts of hype as to what Gmail had to offer. Very large storage space, filters, labels, searching, no need to delete old emails – all these and more. Now that Gmail has been around for som...

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