Chris Angus's Articles in SE Strategies - TheArticleNet.com

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Chris Angus's Articles in SE Strategies

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SEO - Displaying Clickbank Ads Can Be Good SEO A discussion of displayed Ad Towers such as ClickAds Pro and how search engine optimized keywords can be used to bring targeted visitors to a website. Google Adwords is not the end of the story when it comes to inviting the appropriate ads to displaying towers or panels of ad on your site. ClickAdsPro which displays Clickbank ads on your site also works well and has been known to increase traffic over three thousand percent. Like Google programs, this program comes with... Seo - Blocking Search Engines From Pages Contrary to popular belief, the search engine spiders sent out by the major search engines do not have to search everything on a site. You can actually technically keep a search engine spider away from a page by instructed it through a certain robots meta tag or a file not to come near the page. Webmasters can instruct spiders not to crawl certain files or directories through the standard robots.txt file in the root directory of the domain. Additionally, a page can be expl... Seo - Three Design Elements That Sabotage Seo When designing your website there are three major design elements that you should stay away from in order as they can sabotage even your best efforts at search engine optimization. These three elements to avoid are flash animation, javascript and HTML coding mistakes. First of all, search engines perceive sites with flash as being "empty spaces." Rather than checking out the content, most search engines just discard the URL. God knows how many people's sites have been reje... SEO - Managing A Site With Natural SEO Most sites that can be said to have natural SEO are those that are classified as informational sites. Informational sites can be money-making monsters as it is your clients that supply most of the keyworded copy that ends up in your Q and A sections, forums and other places on your site. The most successful informational site include magnet content authored by experts (and search engine optimized professionally if need be), a means of collaborating with another equally big... SEO - Building Your Own Website And SEO Should you build your own website? As functionality is so important to SEO it might be a good idea to hire an expert if you are a newbie. Make sure you ask for the site to be search engine optimized when you hire the firm or individual and stress that you would like to the site to be as functional and user friendly as possible. If you would rather build it yourself you can find a ton of off-the-shelf solutions for building an online store or catalogue range in price from s... SEO - Getting Into Google And Yahoo Although SEO experts will make a big deal about optimizing a site sometimes all you really need is a well designed functional site with a good shopping cart, accurate articles and descriptions of your products and services on the site and a good niche product that is sold at an affordable price. All of the SEO in the world will not sell a lousy overpriced product from a website that is not secure in terms of payment and is filled with articles that do not relate to what the s... Seo - How To Evaluate Link Requests Part of today’s SEO practice is adding links to your web site or blog as it is well known that more quality links that you have on your web pages, the more likely Google and other powerful search engines are to rank you highly in their search engine pages. If your site or blog is going well you may find yourself being confronted with a number of requests for links. Your challenge then as a search engine optimist is to find content that relates to your own. This is very imp... SEO - How Cloaking Sabotages SEO One of the biggest newbie mistakes made by people first trying out search engine optimization on their websites is to try and cloak it. Most people don’t even realize that they are practicing cloaking when they do it and even perceive it as a legitimate form of SEO but the problem is that the big search engines will penalize and blacklist your site for doing it. In a nutshell, cloaking is the practice of using keywords and metatags to show a search engine spider a differen... SEO - Adding Hidden Text Hurts Your SEO If you are relatively new to the business of SEO you may not be aware that an ancient piece of advice called “adding hidden text” or “camouflaging keywords” not only does not work when it comes to raising your page rankings in the search engines but it can also get your pages penalized for good. The reason you might be privy to this bad advice is because it is only recently that the search engine spiders have started penalizing people’s sites for the technique so it is sti... Seo - How Bad Links Can Risk Your Rankings Having too many bad links on your site can not only lower your site’s importance in the page rankings of search engines it can also encourage some search engines like Lycos, Yahoo and Google to permanently remove your site from their search engine ranking pages. Normally the more links you have on your web page, the more Google and other search engines will love you and try to boost your search engine rankings. Part of most search engine algorithms has been to raise the ra... Seo - How Fonts And Graphics Sabotage Seo Creating a search engine optimized web site can be confusing. On one hand you have web site designers telling you to include more eye candy on your site in the form of attractive fonts, animations and graphics. On the other hand SEO experts will tell you that the minute a search engine spider or bot encounters a weird font, picture or flash animation that it cannot translate into text for whatever reason then it will read all of your text as blank space! This is a good way to... Seo - Keyword Flooding Is Bad Seo Trying to cram as many keywords as you can into your home page is called keyword flooding. This includes the type of pages where there is a Title Tag loaded with scores of keywords. Using over twelve keywords per title tag is considered to be too much when it comes to keyword tags but some optimistic web masters will load them with as many as a 100 keywords in an attempt to increase sales. The problem with cramming too many keywords on your home page is that they encompass... Seo - Sloppy Headers Can Sabotage Your Seo One thing that can confuse search engine spiders are sloppy headers on your website. It is just so easy to miss this one little thing especially if you are using a site builder on a host like freeservers.com, bravenet.com or homestead.com. What happens is that while you are building the website you may be asked to save the website as something when you go to work on a new content page. However you may forget the non-visible header area of a page when saving it causing search ... Seo - Using The Google Alert Tool The Google Alert Tool is actually a gadget that can be used for the purposes of search engine optimization (SEO). This tool allows you to fill in perimeters on a form so you can keep your eye on new entries that make it into the top 50 on Google. You enter up to one of 5 keywords to a total of 150 query requests and Google will email you every time a new entry enters the top 50 results. You can also narrow the number down to the top thirty or ten hits on a keyword or the top ... Seo - Where To Find Hot Niche Keywords If you're interested in creating "niche sites" and want to see the top ten lists and top 50 lists that describe what people are interested in on the Internet check out these helpful web tools online. It is also possible to buy lists off the Internet. Lycos 50 Daily Report: This site gives you the top 50 search terms as well as the top 50 sites that are being viewed for a 24 hour period This may give you some inspiration as to what types of sites and keywords might attract ... Seo - Writing Seo Titles For Web Pages Writing titles for web pages is different than writing titles for web site submission. The title that sits at the top of your web page is called the “in-context” title, meaning it is what people see when they are right on your site and reading the page. However there is another title that you need to be aware of. This is the “out of context” title that appears in the search engine listings. The out of context title is displayed by search engines or in archival pages as par... Seo - Tips About Seo Keyword Density One of the main keys to search engine optimization is keyword density. This refers to the number of searchable keywords and keyword phrases that you are on your web pages. Keywords are vital to achieving a high page ranking. If there aren't any keywords on your pages to find for the search engines to index, there is literally nothing to find in the search engine results pages (also known as SERPs). One of the most common mistakes that new entrepreneurs make when they are f... Seo - Services Tactics That Get You Blacklisted Should you hire the services of a professional SEO company? Before you do this there are a few things you should know as often the SEO companies that promise results are also the ones that are practicing tactics that are either borderline illegal or even actually illegal. This is particularly true of SEO firms that advertise themselves as being aggressive or guerrilla about their search engine optimization tactics. Some of these tactics are so unfair that some search engines ... Seo - Search Engine Optimization Copywriting Considerations Can you actually ruin your business by employing SEO copywriting techniques to your web pages? It is not likely but it is possible. It is especially possible if the text you are uploading to your pages are more search engine spider friendly then they are people friendly. Many people can recognize this type of writing and are very offended by it if they see it on the site. They see SEO techniques in copywriting as a compensation for a less than satisfactory product. Another... Seo - The Drawbacks Of Employing Seo You probably shouldn’t embark on an SEO (search engine optimization) campaign if you have a business that is very generic. Sometime SEO techniques are a waste of time on business that are mass marketed on the web. This is because any search terms that you could find are likely to be buried deep in the page rankings. Examples of online businesses that are commonly glutted with too many SEO articles are mortgage, loans, casinos, sex, insurance, health, airfare, hotels, psychics... SEO - Tips For Making SEO Copy More Personal The problem with SEO copy (search engine optimized) is that often reads very robotic, repetitive and cold. However so many marketing experts say that you need to make an emotional connection with your reader in order to make sales. This means that you need to find the fine balance between making your copy sound personal and pleasing the search engine spiders and robots. First of all never pose yourself an expert or a guru if you are not one. People can usually tell that yo... SEO - Creating Organic Search Engine Optimization Organic SEO is simply copy that is created by the visitors to your site who are able to leave comments in a forum, guest book, chat or blog. The reason this works so well is because the comments that your visitors leave on your site are often peppered with the very keyword phrases and keywords that you would use anyway to optimize your site. The constant adding of material in the form of visitor comments also attracts the attention of the search engine spiders. As your visito... SEO - The Downfall Of SEO Content You can search engine optimize your website or blog all you want with keyword rich copy but if the information you are providing is stale, repetitive, robotic or plagiarized then you are not likely to attract many visitors. Furthermore most search engine spiders and robots will penalize you for plagiarizing and rewriting content from elsewhere by not including your pages in its search engines. Another reason that your SEO content could be failing is not necessarily that yo... SEO - How Search Engine Spiders Work A search engine spider is actually just a server based software application that is designed to compile and maintain search engine databases. They are also known as robots. These applications were nicknamed spiders because they craw the “web” looking for information to add to the search engine’s database. In theory a search engine spider does it s job by following networks of links to find and then grab information from your web site pages. Each search engine (such as Goog... SEO - About Search Engine Positioning Strategy Don’t make the mistake of thinking that search engine optimization is a hit and miss proposition. It is a fine marketing art that anyone can learn and search engine optimization techniques. They are used to exponentially increase sales and membership conversions. To make a big profit on the Internet it is crucial that you try and maintain your site within the top ten page rankings in search engines and directories. Eighty percent of all web traffic comes from Internet searche... Seo - Use Dmoz For Excellent Results There have been many discussions about how registering with DMOZ affects your sites ranking. However, the majority of Search Engine Optimisers (SEO) will agree that registering with the DMOZ directory will help your site significantly improve in the search engine results. It’s not always going to make the biggest difference to your site but on the whole it should help your site jump up quite a few places. Even if it does nothing for your site, it is still a link back to your ...

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