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By Chris Malta & Robin Cowie's Articles in RSS

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  • Rss In A Nutshell: What It Is And What It Does
    You’ve probably heard the term “RSS feeds” before, but if you’re like most people, it doesn’t mean much to you. However, if you sell online, it’s high time you discover this powerful marketing tool and what it can do for your eBiz. According to Jeff Molander (http://www.ThoughtShapers.com), CEO of performance-marketing consulting practice, Molander and Associates, the potential of RSS as a promotional vehicle for online retailers is tremendous.

    Really Simple Syndication—
    ...
  • Marketing With RSS Feeds - Creating A Direct Link To Your Customers
    What’s an RSS feed?

    Due to the overwhelming amount of spam on the internet, many users are turning from traditional newsletter subscriptions to RSS feeds to get their information. RSS is Really Simple Syndication. Besides connecting you directly to your customers, feeds are advantageous for several reasons:

    • They update automatically. Anytime you publish a new article or blog, your readers receive it with no effort on their part, or yours.

    • Unlike an email campaign...
  • 5 Benefits Of Using Feeds - How Feeds Can Help Your Ebiz
    What’s a Feed?

    Feeds are a way of sharing content. When you make material from your website available for publishing on other sites, you provide them with a feed. Basically, it’s a code that lets them post your articles and blogs. There are different kinds of code—XML, RSS, Atom, etc.—but essentially they’re all just different ways of accessing a feed.

    According to internet expert Sydney Johnston, “The great thing about a feed is everybody wins.” The article writer gain...
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